Gruffalo™ Rucksack

Bring the deep dark wood to life with this officially licensed Gruffalo™ Rucksack from Blade & Rose — bursting with character detail and built for real adventures. Perfect for nursery, school, days out, and little Gruffalo fans aged 3+.

Meet the most famous monster in the deep dark wood — now ready for nursery runs, school days, and every adventure in between.
This adorable rucksack features fun 3D padded horns and ears, a beautifully embroidered Gruffalo face, and a bold contrast mustard zip that makes it instantly recognisable.

 Designed with comfort in mind, it has padded adjustable shoulder straps, a cushioned back panel, and breathable mesh under-straps to keep little ones comfortable all day long.
Inside there's generous space for all the essentials — nappies, snacks, drinks, a spare change of clothes and more.

A front zip pocket keeps small items close to hand, a top webbing handle makes it easy to grab and go, and a name label inside keeps it personal.
Lightweight and wipe-clean, ethically made from sustainably sourced materials.
A brilliant gift for any Gruffalo fan — for birthdays, Christmas, or that very first day at nursery. 🎁

Key Features

🦕 Fun 3D padded horns and ears
🎨 Adorable embroidered Gruffalo face
🎒 Padded adjustable shoulder straps
🛡️ Cushioned back panel & breathable mesh under-straps
📦 Spacious main compartment — fits nappies, clothes, snacks & more
🔒 Front zip pocket for small essentials
🏷️ Name label inside
🖐️ Top webbing handle
✨ Bold contrast mustard zip
🧼 Lightweight & wipe-clean
🌿 Ethically made from sustainably sourced materials
👶 Suitable for ages 3+

We ensure our cotton supply and factories are sustainable. To find out more, see the Our Factories page.